How Event Organizers Are Implementing Millennial-Focused Programs

How Event Organizers Are Implementing Millennial-Focused Programs

The Millennial generation (those born between 1982 and 2004) are beginning to spread throughout the workforce and event organizers and suppliers are creating new programs to nurture these young professionals. In this piece from the March issue of The Meeting Professional Magazine, Michelle Bruno examines research into the unique perspectives and skills that Millennials are bringing Read more about How Event Organizers Are Implementing Millennial-Focused Programs[…]

CL18 Live Interview - Michelle Bruno

PCMA Convening Leaders Live Interview with Michelle Bruno

Earlier this month, the Professional Convention Management Association brought together the world’s largest network of Business Events Strategists to connect and learn. Michelle Bruno, in partnership with ethnographer and data scientist, David Frazer presented a session on Ethnography & Exhibitions featuring a case study from Eileen Murray of the American Epilepsy Society. Typically, meeting planners Read more about PCMA Convening Leaders Live Interview with Michelle Bruno[…]

The New Frontier of Digital Revenue Streams

The New Frontier of Digital Revenue Streams for Event Organizers

If one of your professional resolutions this year was to stay up to date on the rapidly changing meetings, exhibitions, and events space, you’re in luck because Michelle Bruno will be writing for The Meeting Professional Magazine again in 2018. Her engaging quarterly articles have previously addressed a variety of topics including event-technology integration, the growing Read more about The New Frontier of Digital Revenue Streams for Event Organizers[…]

Quarterly Articles For The Meeting Professional

The International Association for Exhibitions and Events approached Michelle Bruno in 2016 to write a series of quarterly articles for a supplement it publishes in The Meeting Professional Magazine. The engagement has continued into 2017. Here are the topics she has addressed: The March 2016 article addressed some of the vulnerabilities of meetings and what, Read more about Quarterly Articles For The Meeting Professional[…]